Sales & Marketing Executive

The Client

Our client has created a multi-million-pound digital infrastructure which supports remote home monitoring for the UK population. Our client reduces pressures on clinics by removing millions of outpatient appointments every year. Their clinically led services are being used by thousands of patients across primary, secondary, community and social care up and down the UK. They also enable clinicians to build their own digital services quickly, safely and securely.

The Role

Supporting the Business Development Manager and the Business Development Executive, you will be at the heart of driving sales and marketing activities.

Key responsibilities will include:

Sales Support

• Monitoring the contact inbox and qualifying incoming web leads
• Qualifying event leads
• Working with the sales team to generate new leads
• Allocation of leads to the appropriate BDM
• Managing salesforce updates and maintenance
• Identifying tenders and managing the submission
• Managing live chat

Marketing support

• Identifying and organising events within the marketing budget
• Social media – monitoring for events, retweeting relevant articles, competitor activity
• Monthly customer communications in line with the development release cycles
• Award submissions
• Presentation content and layout
• Creating new case studies with support from an external copywriter
• Oversight of all web content
• Managing customer events e.g. Hackathons
• Supporting the sales team with appropriate collateral
• Support with PR activity

Relationship Management

• Regular and clear communications with customers
• Regular communication with Sales, Product and Professional Services on upcoming customers

Systems administration

• Internal systems, processes & procedures
• Production of relevant management reports

The Individual

• 1-2 years’ experience in a marketing on account management type of role within the healthcare market
• You will need to have a hands-on approach and get involved with a multitude of tasks.
• You will have the ability to work off your own initiative and be confident working on your own.
• Problem solver – ensures that issues are dealt with in the most appropriate way and referred to others if necessary
• Excellent relationship management skills with colleagues and customers.
• Positive approach to taking on new tasks and a great team player.